SEO & GEO.
Search has split in two: results pages and AI answers. We optimise for both; technical SEO and content that ranks, plus generative engine optimisation so ChatGPT, Gemini and Perplexity name you.
The reality
A growing share of buying research neverreaches a results page. It happens inside anassistant that names two or three brands;and either you are one of them or you are not.
Classic SEO drives technical health and authority; GEO optimises for the models themselves, through entity consistency and structured citations. About seventy percent of the work serves both, and the rest is where you win while competitors are still asleep.
What's included.
Technical audit
Crawlability, speed, indexation, schema and the structural issues capping your ceiling.
Keyword & intent map
What your buyers search, at which stage, and which page should own each query.
On-page SEO
Titles, structure, internal linking and content upgrades across your existing pages.
Content engine
Briefs and articles written to rank and to be quoted; publishing on a real cadence.
GEO / AI search
Entity consistency, answer-shaped content and citation building so assistants recommend you.
Reporting
Rankings, traffic, conversions and monthly AI-answer tracking across the major assistants.
Step by step.
Five stages, one point of contact, a written update every Friday. Stage one costs nothing.
Our works in this service.
Real projects where this service did the heavy lifting; the brief, the decisions and what shipped.
Our service in industries
See how we applied this service in different industries
B2B & Manufacturing
Brand, web and demand generation for manufacturers and industrial suppliers.
Real Estate
Investor-grade brand, site and owned lead funnels for developers and brokerages.
SaaS
Positioning, product marketing and lifecycle growth for software teams.
Health & Wellness
Brands guests remember and return to, from resorts and hotels to clinics.
Food & Lifestyle
Appetite-led identities and content that travel from shelf to feed.
E-commerce & D2C
Brand systems that hold up across every product page, ad and unboxing.
What clients say.
They have an exceptional eye for design, a very high level of taste, and consistently delivered thoughtful, high-quality work.
Working with brands that matter
FAQ
How long does SEO take to show results?
Technical fixes can move things in weeks. Rankings on commercial terms usually take three to six months, and compounding traffic takes longer than that. Anyone quoting page one in thirty days is selling you something else.
What exactly is GEO?
Generative Engine Optimisation: making your brand the one an AI assistant names. It runs on entity consistency across the web, content shaped like an answer rather than an article, and citations from sources the models already trust.
Do you write the content?
Yes. Briefs, drafts and edits, written by people with a subject-matter interview behind them rather than a prompt. If you have an in-house writer we will brief and edit instead, which is usually cheaper and better.
How do you report on AI search?
We track a fixed set of buying questions across ChatGPT, Gemini and Perplexity every month and record whether you are named, how you are described, and who is named instead. That sits alongside the usual rankings, traffic and conversion reporting.
Blog.
Marketing approaches, launched work and the thinking behind it; written by the people doing it, not a content farm.
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