Terms of
Service.

In respect of any content (whether text, graphics, photographs, trademarks, logos or otherwise) that you provide to us for the Branding or for incorporation into the Website, you warrant that it is your own original work or that you otherwise have any and all necessary permissions to use such content in (as applicable) the Branding and the Website. You will fully indemnify us for any claims made against us by any third party in respect of any content that you make available to us.

Except as otherwise specified in these Terms of Service, we own the intellectual property rights in the designs and code in the Branding and Website until you have paid us in full for the services. We warrant that our work is original or otherwise uses third party content and software tools in accordance with appropriate licence terms. (No third party rights in any content or code will be transferred to you pursuant to these Terms of Service; if applicable, you will simply be permitted the right to use third party content or code to the minimum extent necessary for you to benefit from the Branding and the Website, and subject to any limitations imposed by such third parties on us.) We do not warrant that any aspect of the Branding will not infringe any independently developed third party rights. (You are entirely responsible for undertaking any trademark clearance searches in respect of the Branding, and for seeking to register any aspects of the Branding as trademarks, if you consider it necessary.)

We will keep any sensitive commercial information that you provide to us in the context of this engagement confidential and not share it with others without your permission. You will keep the commercial details of the engagement and the Scope of Work confidential.

Unless otherwise agreed in the Scope of Work, Alif Agency and you are each free to mention the fact that each of us has worked with the other, including in respect of the specific Branding and Website; and Alif Agency can use the Branding and Website and related materials arising from this engagement to promote Alif Agency’s business.

We are not responsible for any indirect or consequential damages. Our total liability is limited to the amount you paid us in respect of the Scope of Work.

If you would like to terminate an engagement after we have commenced work on a Scope of Work, you will be liable to pay the invoices that we have already issued to you prior to the date upon which you notify us that you wish to terminate the engagement. Unless otherwise agreed in a Scope of Work, the term of a Scope of Work expires two weeks after we provide you with our initial draft of each of the Branding and/or Website, as applicable. Expiration or termination shall not affect any rights and obligations which, by their nature, are intended to survive such expiration or termination, including those set out in these Terms of Service relating to Payment, Intellectual Property, Confidentiality and Publicity, Limitation of Liability, Term & Termination, Entire Agreement, Governing Law & Dispute Resolution.

An agreed Scope of Work and the provisions of these Terms of Service in combination constitute the entire agreement between Alif Agency and you in relation to a specific engagement and, except as otherwise expressly provided, supersede any and all prior agreements, representations, statements, negotiations and undertakings between the parties relating to such matters. Such agreement cannot be amended except as Alif Agency and you may otherwise agree in writing.

This agreement shall be governed by and construed in accordance with the laws of the United Arab Emirates as applied in the Emirate of Dubai. Alif Agency wants you to be happy and hopes that in the unlikely event of dissatisfaction or a dispute Alif Agency and you will be able to resolve it and reach a mutually satisfactory outcome. Any dispute or claim arising out of or in connection with this agreement or its subject matter or formation (including non-contractual disputes or claims), including any question regarding its existence, validity or termination, shall be subject to the exclusive jurisdiction of the Small Claims Tribunal of the Dubai International Financial Centre.